Santorini 2025 - 5-Star Hotel Market Analysis

by Victor Matsas • 04 Mar 2025

Location: Greece, Santorini

We observe that Santorini has the widest season of all the islands with the period May 1 - October 15 finding all the potential of the island to be present.
Santorini 2025 - 5-Star Hotel Market Analysis
However, we see a peculiarity regarding the number of hotels available for 2 different LOS=1 and LOS=3: Specifically, the indicator of available hotels (in green) shows us that in the first case we have from 22 to 54 available hotels (from April until the end of October), while for LO3=3 the available hotels are from 19 to 72. This practically means that many hotels have implemented a minimum stay policy and this is something we did not see e.g. in Mykonos.

As far as the weighted average of the market is concerned, we see it starting its upward trend in early April (from 400 € per night) which peaks in early June (700 € + per night) followed by a sideways downward movement towards 600 € until the end of September. From then on we see a sharp drop to 500 € until mid-October and from then on even lower.
Since everyone is wondering if we have serious changes in prices due to the current situation with earthquakes (which fortunately seem to be weakening), the only noteworthy thing that Hotel Insider 's radar has detected is a slight drop in prices for the month of April. This is shown by the difference of the 2 snapshots we have taken (one now with continuous color and one 2 weeks ago - with dashed color).

Otherwise, from the data available to us so far, June seems more dynamic than last year for both Santorini and Mykonos.